B.Duck

Introducing B. Duck, the adorable character created by Hong Kong designer Eddie Hui in 2005. Initially inspired by Hui's desire to create a unique rubber duck for his bathroom, B. Duck quickly grew beyond its humble beginnings. With its signature yellow color, big eyes, and friendly smile, B. Duck has captured the hearts of millions. B. Duck has become a cultural phenomenon in China and beyond. In China, the character is a staple in daily life, appearing on over 10,000 different merchandise items ranging from toys and clothing to home decor and accessories. The brand has seen substantial growth, with over 50 million products sold worldwide. ​ B. Duck boasts a significant presence on social media platforms such as WeChat, Weibo, and Douyin, amassing millions of followers. The character has collaborated with major brands, including Pepsi, KFC, and Uniqlo, further cementing its global appeal. In 2019, B. Duck-themed cafes and pop-up stores were launched in several Chinese cities, drawing thousands of fans eager to immerse themselves in the whimsical world of B. Duck. In addition to its merchandise and brand collaborations, B. Duck has transitioned into a popular meme, frequently appearing in humorous and relatable posts across social media. This meme status has further boosted its visibility and endeared it to a younger, tech-savvy audience. With its universal charm and widespread popularity, B. Duck has transcended borders, becoming a beloved icon not just in China but around the world.