$PBJ (Pepe Bruce Jenner) is a global movement to become humanities culture coin. $PBJ will accomplish the project by propagating Peanut Butter Jelly sandwiches throughout the internet. The project truly embraces the Web3 principles of community ownership, and community control over the direction of the project. The $PBJ project was designed to show one unifying force, humor, is common to all human beings on earth. $PBJ will spread across all races and cultures, regardless of ideology, gender, age, or geographic location (or dietary restrictions). None of the variables in this project shall separate mankind. Every aspect is adaptable to each use case. Therefore, humanity's sense of humor will propagate and spread through the voluntary adoption of Peanut Butter Jelly Sandwiches into each individual's Profile Picture. In this time of the most extreme policies and politic divides in the systems and institutions which no longer feel capable of helping us get there. The 🤣 laughter and 🤭joy of life, will again reign supreme.