Is this 1921 cartoon the first recorded meme? When this comic was posted to Twitter, it caused excitement as people began to wonder if it was the first meme - a format-dependent joke, typically of a picture with a caption or subtitle - ever published. But we've found a version of the joke using the same format printed at least a year earlier in either 1919 or 1920. Both draw from the same template of the 'Expectations vs. Reality' joke, which contrasts two pictures side-by-side with an obvious discrepancy between them.
Is this 1921 cartoon the first recorded meme? When this comic was posted to Twitter, it caused excitement as people began to wonder if it was the first meme - a format-dependent joke, typically of a picture with a caption or subtitle - ever published. But we've found a version of the joke using the same format printed at least a year earlier in either 1919 or 1920. Both draw from the same template of the 'Expectations vs. Reality' joke, which contrasts two pictures side-by-side with an obvious discrepancy between them.